How Much Does Lensrank Matter?

Lensrank is the number that determines your lens’ overall rank within the Squidoo network. The lower that number is, the better. Having a lens in the Top 100 list is the Holy Grail of many lensmasters. Others are fighting to stay on that list! (Me included.)

But does lensrank really matter?

It matters if you want to earn money from Squidoo. The higher ranking lenses earn more Squidoo revenue than the lower ranking ones. There are different lensrank levels or “tiers” that determine how much a lens earns. According to Captain Squid’s Squidconomy lens, the tier payment levels look like this:

Tier 1 : $8.32 (Lensrank approx. below 2,000)
Tier 2: $1.42 (Lensrank approx. between 2,000 and 10,000)
Tier 3: $0.07 (Lensrank approx. between 10,000 and 50,000)

So, having a bunch of lenses in the top 2,000 list is ideal. If you have, say, 10 lenses in the top 2,000, you can expect to get at least over $80 on payday–probably more if you have a bunch of tier 2 and tier 3 lenses.

Many lensmasters are very concerned about lensrank, and they fight to keep their lenses ranking as high as possible. The reasons for that are pretty obvious: They want a bigger payment from Squidoo, or they’re doing it as a personal challenge, or they see it as a reflection of quality and how we’ll they’re doing in general.

Other lensmasters are rather indifferent to lensrank. There are several reasons why someone wouldn’t care that much about lensrank:

• They don’t yet understand lensrank. Lensrank? What’s that? What’s it got to do with anything?
• They hate the sight of numbers. Just don’t want to deal with it at all.
• They’re just having fun. Any money they get from Squidoo is a bonus.
• They have better ways of earning money. If you’re getting a substantial amount of money through affiliate links, then Squidoo revenue is small potatoes.
• They’re confident that lensrank will take care of itself. They focus on making the best lenses possible and let the rest of the pieces fall where they may.

So does lensrank really matter? To that, I would have to say that it all depends on what you want.

Tags: lensrank